Beauty Meets Ethics: Aroma Care

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Women have always had a profound connection with skincare, embracing the rituals of self-care and the transformative benefits of natural ingredients. In a market crowded with countless beauty product manufacturers, Aroma Care distinguishes itself as a brand that beautifully merges tradition with modern innovation, providing a diverse range of skincare solutions for Retailers, salons, and wholesalers.

Aroma Care’s story is deeply rooted in a legacy of experience and passion for beauty care. In 1976, Mr Rajesh Jain’s father began distributing Lakme products for Hindustan Unilever, laying the foundation for the family’s involvement in the beauty industry. Years later, in 2008, Rajesh Jain and his team became distributors and dealers for many international brands, which gave them a comprehensive understanding of the market. It was through this journey that they realised Indian skin required something different and more suitable for its unique needs. After two years of extensive research and development, Rajesh Jain and his partner, Vishal Jain, launched Aroma Care in 2016, driven by a vision to provide high-quality, effective, and affordable skincare solutions aligned with Jain’s values.

Starting with a modest investment of 25,000 rupees, Aroma Care has remained fully bootstrapped, allowing the brand to maintain its commitment to quality and customer satisfaction. This self-sustaining approach has been key to ensuring that Aroma Care’s products are always top-notch and affordable.

From its humble beginnings, Aroma Care has steadily grown, extending its presence across six major states in India. The brand’s unwavering focus on customer satisfaction and its consistent delivery of results have earned it a dedicated customer base. Even during the challenges posed by the COVID-19 pandemic, Aroma Care showcased resilience and adaptability, becoming one of the first South Indian brands to introduce sanitizers to the market, helping the brand navigate the crisis successfully without external funding.

The co-founders’ dedication to offering affordable and effective skincare solutions has made Aroma Care a go-to choice for beauty salons and retailers of all budgets. The brand’s uniqueness lies in its result-oriented products that blend natural ingredients with Jainology principles. This ensures that customers receive high-quality, budget-friendly products that align with their values. To Conclude our story was started by selling 1 cream a month to 4 creams every minute today.

In addition to its commitment to affordability and effectiveness, Aroma Care upholds sustainability and ethical practices. All its products are 100% natural, veg, and cruelty-free, reflecting the brand’s dedication to environmental responsibility. Aroma Care is not just redefining beauty standards but also pioneering a path toward a more sustainable and ethical beauty industry.

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